Facing a $100K Problem or $1M Dream?

Let's Solve It - Together

Engineer Your Edge:

Solve what’s stuck. Accelerate what’s working. Make smarter, faster, investor-ready decisions.

For founders with a $30K–$300K challenge or a $1M+ dream worth building

The 4 Critical Levers We Help Founders Pull:

Clarity

See what’s really holding you back

and where the true leverage lies.

Capital

Investors fund confidence, not confusion. We refine your story, model, and strategy to attract aligned capital.

Traction

Build systems that generate consistent revenue, close deals faster, and deliver predictable growth.

Leadership

Lead with conviction. Align your team. Scale without

losing culture or focus.

Signature Programs

Founder’s Edge Roadmap™
Stuck between traction and scale? This strategic diagnostic pinpoints where you are, what’s missing, and what to do next.

Funding Edge™

Investors fund clarity. We sharpen your positioning, pitch, and plan so you walk into the raise ready.

Execution Edge™

Chaos doesn’t scale. We align strategy, systems, and people to accelerate growth with precision.

Leadership Edge™
Your team’s ceiling is your clarity. Build habits, systems, and a culture that performs under pressure.

Strategic Service Tracks -

Where we focus to deliver measurable value:


Capital Readiness

  • Funding strategy and raise prep

  • Investor narrative and model clarity

  • Deal structure insight and alignment



Strategic Execution

  • GTM acceleration and sales systems

  • Operational alignment and growth sprints

  • Founder-to-CEO transition support


Founder Leadership

  • Executive mentoring and decision support

  • High-stakes clarity sessions

  • Ongoing strategic thinking partnership


How We Work

Fast, Focused, and Founder-Centric

1. Diagnose the Bottleneck

We start with a strategic diagnostic to pinpoint your biggest leverage point.

2. Solve the Right Problem
We unpack the issue and design a focused sprint or roadmap that accelerates results.

3. Build with Confidence

We partner with you through implementation — from capital to culture to execution.

Roger Andrus

Read More

We Don’t Coach from the Sidelines — We Think with You in the Fire.

When the next decision could cost you 6 figures or more, frameworks aren’t enough. You need someone who sees the terrain clearly, brings calm judgment, and helps you move decisively.

Proven Impact:

✔ 53+ companies listed on the Inc. 5000

✔ $B+ in sales, capital, and exits

✔ 17x average valuation growth

✔ 1,000+ companies funded

✔ 23+ successful exits